The product feed is meant to give retailers an ability to collect basic product data from suppliers and aggregate it into one feed that they can then pull into their e-commerce, PIM or other backend system. It is NOT meant as a merchandising tool to add meta-data, host images that your product pages can call, assign category structure, etc.
To review the fields that are part of the product /catalog Object, click here.
Many retailers use the Assortment feature within the inventory tab to separate SKUs into various groups. The most common use case for creating an assortment is to make sure that only approved items or SKUs are exported to your e-commerce or other system.
Importantly, when you use assortments, you should align the export of item data and their inventory updates with that assortment. You would do this, for instance, if you wanted to curate a set of item data exported for your e-commerce system and not receive all the inventory items available from your suppliers.
Creating an Assortment
Follow these steps to add an item to an assortment:
Step 1: Navigate to the INVENTORY page.
Step 2: Select the + next to Assortments to create a new assortment.
Step 3: Check the box to the left of the item(s) that you want to copy into an assortment.
Step 4: Select the Bulk Actions drop down and select Add to Assortment.
Step 5: Choose the assortment to which to add the items.
Your item is still available in your main inventory view, the item has only been copied to an assortment.
Exporting an Assortment
To export an assortment:
Step 1: Go to AUTOMATION
Step 2: Create or edit a product export or inventory export job. (See Creating an Automated Job)
Step 3: On the second step of the job, select what source data you want exported. From the Source Data drop down, select the name of the assortment as the data source.